Realtree, Santa Claus Ink Pro Staff Deal, Realtree Becomes Official Camo of Christmas Realtree Founder and CEO Bill Jordan noted, “We’ve been trying to think of a way to officially get Santa in our camp for some time now. Our group really enjoys this time of year, and seeing little ones light up around the Christmas season is hard to beat,” Jordan continued. “Santa and Realtree came to terms quickly, and the reality for our brand and his is that concealment is key. We believe this match makes sense, will be fun, and keeps us both at the top of our game.”